“I raised my day rate 40% the week after our session. Every client stayed.”

I ran finance at a design agency for nine years and watched brilliant freelancers undercharge.



1,900 freelancers coached


Now I teach the systems I used there, in plain language: your real costs, a buffer that holds and a salary you pay yourself every month.
Most of the people I work with are very good at their craft and quietly anxious about money. They price by guessing, spend what lands in the account and dread January. None of that is a character flaw; nobody taught them a system. I keep mine simple: three accounts, one spreadsheet, half an hour on a Friday. You don't need to love numbers. You just need to know which ones to look at.
1,900
freelancers coached140k
followers22,000
read Money Monday“I raised my day rate 40% the week after our session. Every client stayed.”

“Our studio finally pays us a salary. Six weeks, start to finish.”

“Clear, kind and completely without jargon.”

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